On Tuesday, the 24th, 2022, I went to the Phillip Island race track and participated in the BMW Driver Experience program. It was epic. It was insanely fun. It was everything I’d hoped it’d be. And it left me jealous of the instructors. For context, I grew up with love…

So last night, I went to see Hamilton, which — for those wondering — totally lives up to the hype. I have no idea how someone comes up with something so compelling and detailed, and the talent of the people involved… Good grief, it is just painfully impressive to witness…

Summary of the journey/ideathon/party/campaign/quest so far: First, I had an epiphany. Second, I decided I wanted to throw a party. Then, we worked out that we need to get the right people to talk for ideas to move forward. Now — let’s have a discussion. Here’s an insight. I used…

As mentioned here, I’ve decided to come up with a reason to annoy you — I talked about that here, so we need a project. I’ve also previously mentioned that I don’t really have any ideas of what that project should be, so we will have a “party” and figure…

As mentioned here, my COVID induced epiphanies have led me to wonder what to do next with this blog thing. Because as much as I like talking about myself, that no longer seems to be a unique trait; everyone’s doing it. And that makes me not want to do it…

When I started this blog thing (when it was still about logistics), I said to myself, “if nothing else, stay consistent”. I failed to do that, now it’s about marketing, and I’ve failed once again in the last two weeks. The reason was COVID which I wouldn’t recommend getting. While…

Doing stuff is hard. It takes so much time and effort, and who can be bothered? You know what’s easy? Eating chocolate. If offered, there is almost no scenario where I won’t indulge in having a piece (or six) of that sugary bliss. …

Prediction: ten years from now, you won’t deal with Facebook unless you have to, you’ll involuntarily receive notifications even if you didn’t ask for them, and the only valid reason for keeping your account is because everyone has a page — so you can look up the reviews which you…

I’ve been doing marketing for long enough to know the typical answer when I ask people: “Hey, how’s your marketing going?” is usually, it’s “yeah, good, we’re waiting on the new website”. Besides the whole “a website isn’t marketing” part of things, I have two points to make. Point 1)…